Buyer and Seller Agency Scripting - Platinum Realty
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Buyer and Seller Agency Scripting

April 23, 2024

Platinum is committed to helping you navigate your real estate negotiations: we are providing scripting for buyer and seller commission conversations. Whether you’re a seasoned agent or a new professional, having a well-crafted script at your fingertips can make all the difference in securing the best deals. Scripts provide a roadmap for discussing commissions, ensuring transparency and understanding between all parties involved. We look to empower agents to navigate these crucial conversations with confidence and clarity.

Buyer Commission Scripting – First Appointment (Download Script)

  • I’d like to take a moment to outline the various options available to you, along with their potential outcomes. It’s important to note that while these options provide a framework, they are not set in stone, and human behavior can often be unpredictable.
  • Firstly, it’s crucial to understand that the decision to offer compensation to the buyer’s agent, among other concessions, ultimately rests with the seller. Commissions, like other terms in a real estate transaction, are subject to negotiation and may vary from one agreement to another. This fundamental aspect remains unchanged.
  • My primary objective is to assist you in achieving your goal of purchasing a home based on the terms we’ve agreed upon. However, it’s worth considering that limiting our search to properties where the seller offers a buy-side commission might restrict our options. In such cases, I may find it challenging to effectively fulfill my role.
  • Now, let’s delve into the three options available:
  • Option #1: Zero Offer of Compensation to Buyer’s Agent Potential Outcomes:
  • Despite the absence of a buyer-side commission, we can explore the possibility of negotiating concessions from the seller to offset your costs.
  • Together, we’ll review the expenses involved and devise terms that align with your requirements and the prevailing market value.
  • If desired, we can shift focus to properties where seller concessions are available. However, it’s important to remember that you retain the option to inquire about compensation, as per your discretion.
  • Option #2: Offer Compensation to the Buyer’s Agent Potential Outcomes:
  • Compensation to me as your agent can be facilitated through the Multiple Listing Service (MLS) or alternative communication channels.
  • We’ll analyze the associated expenses and agree on terms that meet your needs and correspond to the market dynamics.
  • Option #3: Offer from the Seller for Negotiable Concessions Potential Outcomes:
  • The seller may choose to include negotiable concessions, such as seller-paid expenses up to a specified amount, as listed in the MLS.
  • These concessions will form part of our offer and will be subject to negotiation alongside other terms, including price, closing, and possession date.
  • In summary, each option presents distinct possibilities, and I am committed to guiding you through the decision-making process to ensure it aligns with your objectives. Should you have any questions or require further clarification, please don’t hesitate to reach out.


Seller commission Scripting – listing appointment (Download Script)

  • I’d like to take a moment to discuss the various options available to us regarding compensation for the buyer’s agent, along with their potential outcomes.
  • Before delving into these options, it’s important to note that they are not set in stone. As we’re aware, buyer behavior can sometimes be unpredictable. Therefore, flexibility is key in navigating this aspect of the selling process.
  • Option #1: Zero Offer of Compensation to Buyer’s Agent
  • Potential Outcomes:
  • We may experience a reduction in showings, as some potential buyers may be deterred by the inability to cover their buyer’s commission.
  • We might encounter interest from unrepresented buyers.
  • Offers received may include requests for compensation for the buyer’s agent as part of concessions.
  • It’s essential to understand that while I may advocate for offering compensation to the buyer’s agent, the ultimate decision rests with you. Your prerogative guides this aspect of the process. My recommendations are always rooted in our shared goal of successfully selling your home under the terms of our agreement. For instance, I may believe that offering compensation to the buyer’s agent could increase our showing opportunities compared to not doing so.
  • Option #2: Offer Compensation to the Buyer’s Agent
  • Potential Outcomes:
  • We would extend this compensation offer to the buyer’s agent through the Multiple Listing Service (MLS).
  • Together, we’ll review the associated expenses and determine a list price that meets your requirements while aligning with the market value of your home.
  • Option #3: Refrain from Offering Compensation to the Buyer’s Agent, but Provide Concessions
  • Potential Outcomes:
  • We can specify in the MLS listing that you’re willing to offer buyer-paid concessions, such as covering allowable closing costs or a portion of the buyer’s agent’s commission, up to a specified amount (e.g., $5,000).
  • Option #4: Consideration of Listing
  • If, upon evaluation, I find that the price, condition, or terms you’re seeking pose challenges to achieving a successful sale, I may choose to decline taking on your listing. This decision aims to ensure that we pursue opportunities where there’s a favorable likelihood of selling your home.

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